Chaparral is one of the few Manufacturer’s today that practices the ‘Factory Direct Concept’. This marketing methodology enables Chaparral to not only pass on incredible savings to its customers by eliminating the ‘typical’ retail dealer mark-up, but also provides a closer relationship between Chaparral and its clientele. This Direct relationship affords prompt attention to detail, ensuring that the client’s needs and wishes are taken into account during the design and construction of the structure.

An added advantage to such synergy contributes to Chaparral’s quest for a better product through the implementation of client suggestions.